CCI is a market-leading tech PR agency that tell stories for the brands that are building the future.
Tech PR helps technology companies get attention for their products or services using tactics like media relations and social media. It is differentiated from advertising in that the tactics employed are generally "earned" - meaning that the companies do not pay an advertising platform directly for the exposure.
CCI is dedicated to helping tech clients to maximize their visibility and reach new heights through earned media. Whether you're just launching a startup, positioning your company as industry thought leaders, or building widespread brand awareness, our data-driven PR approach can help you to hit your KPIs every time.
At CCI, we believe that every tech company has a unique story to tell — and a specific audience to target. We start by collaborating closely with our clients to understand their brand's unique personality, values, and goals. Then we gain a thorough understanding of their unique technical message, and decode it so it's easy for each target audience to understand. With this knowledge, we create customized PR strategies that resonate with their target audience, build brand awareness, and drive sales.
Our team has extensive experience in creating compelling PR narratives that connects with key decision makers and drives demand. Whether you're a startup or an established brand, we have the expertise and resources to help you succeed in the tech industry.
At CCI, we're passionate about supporting the companies that are inventing the future, and are dedicated to helping them succeed. Contact us today to learn more about how we can help your brand stand out and excel.
CCI's tech PR team follows an agile and innovative approach that focuses on three key stages: research and strategy, implementation, and measurement and optimization.
During the research and strategy phase, we work closely with our clients to understand their unique technology, goals, and target audience. This may involve conducting market research, analyzing competitors, and identifying industry trends to build a strong foundation for success.
In the implementation phase, we execute a PR strategy across various media channels that align with our clients' objectives. Our experienced professionals use their skills and expertise to create compelling narratives that capture the interest of journalists, influencers, and other key stakeholders.
Throughout the process, we continually monitor, measure, and optimize our PR campaigns to ensure they are delivering the desired results. We analyze data and make adjustments as needed, helping our clients achieve their PR goals and drive growth for their tech business.
At CCI, we understand that tech PR requires a unique blend of art and science. That's why we focus on creating powerful narratives that not only showcase the innovation behind our clients' technology but also resonate with their target audience and key decision-makers.
Our media relations service is a critical component of our PR campaigns. Our team has a deep understanding of the tech media landscape and knows how to craft a compelling story that resonates with journalists. We leverage our relationships with reporters and editors to secure coverage for our clients in top-tier tech publications, industry outlets, and mainstream media.
Our influencer outreach service helps you connect with industry thought leaders and influencers who can amplify your message and increase your brand's visibility. We identify, engage, and nurture relationships with key influencers in your industry, ensuring that your brand stays top-of-mind and reaches the right audience.
Our social media strategy service ensures that your brand's story is consistently communicated across all social media platforms. We develop a tailored strategy that aligns with your PR objectives and leverages the power of social media to amplify your message, engage your audience, and drive brand awareness.
Our content creation service helps you showcase your technology's value proposition and thought leadership through engaging and informative content. We develop a wide range of content, such as blog posts, whitepapers, case studies, and infographics, that effectively communicate your brand's unique story and support your PR objectives.
At CCI, we believe in transparency and accountability. Our analytics and reporting services provide you with detailed insights into your PR campaign's performance. We track your coverage, engagement, and other key metrics to ensure that we are delivering the results you expect. Our team provides regular reports and recommendations, ensuring that you are always up-to-date on your PR campaign's progress.
By partnering with CCI, you can trust that our team of tech PR experts will help you create a powerful, memorable brand that drives business growth and positions you as a leader in your industry. Contact us today to learn more about our tech PR services and how we can help your brand stand out and excel.
Need something you don't see here? Reach out. CCI is a full-service agency with extensive capabilities in every discipline.